Privacy Policy for Anchor Orchid
At Anchor Orchid, we are committed to protecting the privacy and security of our clients and website visitors. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you visit our website, engage with our services, or interact with us. By using our site or services, you agree to the terms outlined in this policy.
1. Information We Collect
We collect various types of information to provide and improve our floral design and retail services. This may include:
- Personal Data: Information you voluntarily provide to us when you make a purchase, subscribe to our floral subscriptions, register for a terrarium workshop, sign up for newsletters, request event floristry quotes, or contact us. This includes names, email addresses, phone numbers, billing and shipping addresses, and payment information.
- Order Details: Information related to your purchases, bespoke arrangements, event bookings, and corporate gifting orders.
- Communication Data: Records of your communications with us, including inquiries and feedback.
- Website Usage Data: Information about how you access and use our website, including your IP address, browser type, operating system, referral sources, pages viewed, and the dates/times of your visits. This helps us understand user behaviour and improve our online platform.
- Workshop and Event Preferences: Details you provide when booking terrarium workshops or discussing event decor, which helps us tailor our services to your needs.
2. How We Use Your Information
We use the collected information for various purposes, including:
- Providing and Fulfilling Services: To process your orders for floral arrangements, plants, subscriptions, workshop bookings, and deliver bespoke floral designs.
- Communication: To communicate with you about your orders, inquiries, services, and to send you updates, promotional materials, or newsletters you have opted into.
- Improvement of Services: To understand and analyse how our website and services are used, allowing us to enhance user experience, website functionality, and product offerings.
- Personalization: To tailor our services and communications to your preferences, such as suggesting arrangements based on past purchases.
- Legal Obligations: To comply with applicable laws, regulations, and legal processes.
- Security: To protect our website and operations from fraud and other security threats.
3. Disclosure of Your Information
We may share your information with third parties only in the following circumstances:
- Service Providers: With trusted third-party service providers who assist us in operating our business, such as payment processors, delivery services, website hosting, and marketing tools. These third parties are obligated to protect your information and use it only for the purposes for which it was provided.
- Legal Requirements: When required by law or in response to valid requests by public authorities (e.g., a court order or government agency).
- Business Transfers: In connection with a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred to the acquiring entity.
- With Your Consent: We may share your information with your explicit consent for other purposes.
We do not sell your personal data to third parties.
4. Data Security
We implement appropriate technical and organisational measures to protect your personal data from unauthorised access, disclosure, alteration, or destruction. We use secure servers, encryption, and access controls. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
5. Your Data Protection Rights
Depending on your location and applicable law, you may have the following rights regarding your personal data:
- Right to Access: Request a copy of the personal data we hold about you.
- Right to Rectification: Request correction of inaccurate or incomplete data.
- Right to Erasure ('Right to be Forgotten'): Request deletion of your personal data under certain circumstances.
- Right to Restrict Processing: Request that we limit the way we use your data.
- Right to Data Portability: Request to receive your data in a structured, commonly used, and machine-readable format.
- Right to Object: Object to our processing of your personal data for direct marketing or other purposes.
- Right to Withdraw Consent: Withdraw your consent at any time where we rely on consent to process your data.
To exercise any of these rights, please contact us using the details provided below.
6. Third-Party Links
Our website may contain links to third-party websites or services that are not operated by us. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.
7. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to track the activity on our service and hold certain information. Cookies are files with a small amount of data which may include an anonymous unique identifier. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our service.
8. Children's Privacy
Our services are not intended for individuals under the age of 16. We do not knowingly collect personally identifiable information from anyone under 16. If you are a parent or guardian and you are aware that your child has provided us with personal data, please contact us.
9. Changes to This Privacy Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. We encourage you to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.
10. Contact Us
If you have any questions about this Privacy Policy, please contact us:
- Address: 11 Marina Boulevard, #01-05 Marina Bay Financial Centre Tower 2, Singapore, Singapore, 018982